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Ninjacart, an Indian AgriTech startup backed by Walmart and Tiger Global, has expanded by launching the Ninja Global platform for agricultural export-import companies within the United Arab Emirates and Gulf Corporation Council (GCC) international locations.

The aim of the platform is to bolster the export-import marketplace for agriculture commodities between the UAE and India, in accordance with a Monday (Sept. 19) press launch. A launch occasion passed off in Dubai Saturday (Sept. 17) and was attended by greater than 150 exporters and importers from that metropolis.

The Ninja Global platform will help customers in growing a digital id by registering their firm on the platform and showcasing their enterprise to potential prospects and suppliers. The platform verifies and authenticates companies to assist create belief between commerce companions, the discharge acknowledged.

Ninja Global’s providers and options consists of Ninja Secure Trade (NST), which supplies cost and high quality assurance providers, and Credibility Journey, which supplies companies with varied belief badges primarily based on data supplied by sellers and patrons, in accordance with the discharge.

The platform additionally integrates options to assist companies create digital storefronts and product catalogs, in addition to instruments for managing logistics. The app is at present utilized by greater than 5,000 importers and exporters throughout over 24 international locations, the discharge acknowledged.

The agricultural enterprise is ripe for digitization and all over the world, and {the marketplace} mannequin is reworking the best way importers and exporters commerce essential agricultural provides.

Read extra: Digital Marketplaces Tackle 3,000 Years of Agribusiness Inertia

“The size of cross-border trade for agricultural commodities alone is around $2.5 trillion, and we expect it to grow by at least 20%,” Ninjacart Co-Founder and Chief Operating Officer Kartheeswaran K K mentioned within the launch. “Ninja Global will empower the dynamic market through a variety of services.”

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