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According to a brand new report from Brandon Thurston of Wrestlenomics, there have been a number of layoffs in the present day in WWE’s advertising and marketing division. Thurston says a number of folks on the VP stage have been let go, and theorizes it’s a part of a restructuring. On Twitter, Thurston wrote “I’m instructed there have been layoffs in the present day to WWE’s advertising and marketing division. Multiple folks on the VP stage have been let go. Possibly part of a restructuring to that division. EVP Catherine Newman was employed this summer time as the brand new head of promoting.” WWE hasn’t commented on the layoffs as of but and barely feedback on layoffs exterior of in-ring expertise, but when they do handle it we’ll maintain you up to date.
Newman joined WWE in June of this yr, and her earlier position was as Chief Marketing Officer of Manchester United Media. The press launch said that Newman would oversee Marketing, Brand, Community Relations, Entertainment Relations, Creative Services, and Photography. Here is the official press launch from WWE’s announcement of Newman’s hiring.
I’m instructed there have been layoffs in the present day to WWE’s advertising and marketing division. Multiple folks on the VP stage have been let go. Possibly part of a restructuring to that division. EVP Catherine Newman was employed this summer time as the brand new head of promoting.
— Brandon Thurston (@BrandonThurston) September 17, 2022
“WWE introduced in the present day that Catherine Newman has been named Executive Vice President and Head of Marketing.
Newman brings greater than 20 years of govt expertise to WWE together with her most up-to-date position as Chief Marketing Officer of Manchester United Media. She has additionally held senior positions at The Times of London and Financial Times, main world advertising and marketing initiatives, creating strategic partnerships, and boosting subscription development throughout numerous merchandise.
As a part of WWE’s senior management group, Newman’s oversight will embrace Marketing, Brand, Community Relations, Entertainment Relations, Creative Services and Photography.
She is a graduate of Loughborough University, a Chartered Institute of Marketing Postgraduate from Buckinghamshire New University and a Fellow & Mentor within the Marketing Academy, United Kingdom.”
The subsequent occasion for WWE is Extreme Rules, which takes place on the Wells Fargo Center in Philadelphia on Saturday, October eighth.
H/T Fightful
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